MobileFuse
Interactive Advertising & Rich Media Design
CLIENT:
MobileFuse
YEAR:
2021- 2023
SCOPE:
Interactive, Motion & Rich Media
ROLE:
Digital Designer
RESPONSIBILITIES:
Campaign Design · Motion Design · Interactive Concepts · Responsive Layouts · Rich Media Production
Mobile advertising has only seconds to earn attention. At MobileFuse, I designed animated and interactive campaigns that translated established brand systems into concise, engaging mobile experiences. The work ranged from rich media expandables to full-screen interstitials — balancing motion, interaction, usability, and brand consistency across a wide range of clients.
01/ RICH MEDIA EXPANDABLES
Interaction, built into the idea.
Expandable units transformed compact mobile placements into layered brand experiences. Each concept used motion and interaction to reveal products, promotions, and campaign messaging while maintaining clarity at a small scale.
Selected expandable experiences created for national retail, food and beverage, lifestyle, home improvement, and travel brands.
SELCTED BRANDS
Talking Stick - Salt River, AZ
AHA
Casper
Convenient MD
Ripple
02/ INTERSTITIAL CAMPAIGNS
Motion made for the moment.
Full-screen interstitials used focused pacing, strong visual hierarchy, and concise animation to communicate a complete campaign idea within a short viewing window. Each execution was designed to feel specific to the client while remaining immediate, intuitive, and engaging.
Selected campaign work created during my time as a Mobile Digital Designer at MobileFuse.
SELCTED BRANDS
MAC
Red Bull
Kingsford
5 Point Credit Union
Gogo Band
Panera Bread
Asheville, NC
Madewell
Kim Crawford
McDonalds
Neutrogena